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Result:  renewed customer proposition (Personal Banking) by using the Internet as source of knowledge (ING University) with most important tool the possibility to offer tailored service.

Online positioning, developed and implemented proposition for Personal Banking (2008).

Result: customer oriented site with tailored advise, in which online banking takes a clear position.

Online strategy and marketing concept developed for business and retail online banking.

Result: distinctive corporate strategy.

Online strategy for corporate website

Result: strategy and lay-out for an innovative (marketing-) site.

Online strategy and concept developed from the networkmodel: how to reach your target group, how to create an ambassador or friend? Recently implemented.

Result: refreshing model to place propositions to the true environment of the customer.

Online strategy and community platform developed for Philips products that aim at females.

Result: higher revenue by customer loyalty and a new commercial model for advertising.

Interactive community developed voor Libelle, including a commercial concept for the magazine, the website and events.

Result: completely new website, based on the positioning and the concept in which the customer loyalty and advise are at the core.

Online positioning and strategy, concept development and implementing the new website.

Result: Online strategy and the creation of events for Jumbo groceries.

Result: the development of the community aimed at young people.

Online strategy, positioning and marketing concept for ANWB.

Result: commercial and selfservice websites for Essent and a new Greenfield (Energie Direct).

Responsible for all online activities within Essent. Developed the concept for Energie Direct.